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Barack Obama Embraces the Power of the Internet - Sales Lessons For Small Bus...
The presumptive Democratic Presidential nominee has truly embraced Internet technology! Barack Obama won primaries in Iowa, North Dakota and Montana! His campaign raised over $300 million dollars during the primary Democratic campaign! He defeated well known U.S. Senator Hillary Clinton! By using social media and web 2.0 tools, Barack connected with millions of potential democratic voters and raised millions of dollars. How did he do it? Why was he so successful? How does this relate to you and your business?
The Critical 5 Keys to Increase Small Business Sales
To increase small business sales, you need to look at yourself first as a marketer. As a marketer, you insist on marketing that delivers results and a positive ROI. You need to first look at these five marketing strategies because they work, work well and work almost all of the time.
Is a Bulk Candy Vending Route the Right Business For You?
The machines you buy, or what is in them is not going to make you a vending giant. If you're thinking its location, you're sort of right.
5 Perfectly Promotable Ideas
As a small business marketer you are often looking for ideas to promote your business that are often guided by smaller budgets, little time, you want relationship building to occur, you want to make a sale, or you want the customer to become a repeat customer. We scouted around our entrepreneurial data base and have come up with 5 promotable ideas you can adapt and build on for your business. It doesn't matter if you are a hair salon, law office or dentist one of these ideas may have application for you.
Own a Veterinary Practice? 5 Costly Marketing Mistakes You Must Not Ignore
Veterinary practices can significantly increase their number of new customers and referrals if they avoid these costly marketing mistakes. Here are five mistakes to avoid: Advertising to the wrong market. Are you advertising low price?
Small Business Achievement - Thinking Through Star Products
Do you have star products? Do you know what they are and why they are important? This article explains how star products are a great way to grow your small business.
Small Business Achievement - Thinking Through Answers
Do you have the right answers for your customers? You need to be answer-ready. This article explains how being answer-ready is a great strategy for growing your small business.
Going "Green" - Small Business Can Do Its Part
If we remember Kermit the Frog, we know it isn't easy being green. With the high gas prices you don't have to be a "tree hugger" to see the need for conservation. A poll of students and entry-level hires found that 92% would be more inclined to work for a company who was environmentally friendly. There are several no/low cost things the small business can do to be a part of the green movement. Tax breaks for employers who provide for transit benefits to employees are available at the federal and state level.
Top 3 Recession Proof Business Trends
Finding the perfect small business opportunity that will succeed in a recession can be tough. Here are the top 3 recession proof business trends that will effect your decision on which type of small business to start up.
How to Make Money Office Cleaning Part 2 - Skyrocket Your How to Make Money O...
In my first article How to make money office cleaning - 3 easy tips, I showed you three simple ways to make a nice little office cleaning income that anyone can follow. In this second part I am going to show you some nice little tips that can increase office cleaning business which when applied fully can and will skyrocket your office cleaning income to heights beyond your wildest fantasies.
Protect Your Small Business Credit
Always be very responsible with your small business credit. Once you have some of it, you are on the road to a great future with it. You must make sure you don't get yourself into a bind though. Never rely upon this credit to pay your basic monthly overhead expenses associated with the business. Evaluate your purchases using it wisely too so that you don't spend foolishly.
Recruiting Staff - 7 Mistakes Most Small Businesses Make
Recruiting Staff can be a major step for most small businesses. So how can you take this step with confidence, knowing that you have minimized the risks. Avoiding these common mistake I see in so many businesses, will give you a head start over most businesses, and allow you to make recruitment decisions with confidence.
How to Start a Tanning Salon Business
This is a type of business where you need to cater to the needs of your customers. It isn't enough to just offer them tanning equipment and tanning products. They want to feel good when they come into your salon. Therefore personalized service needs to be there and that involves all of your staff being prepared to offer it.
Small Business Idea - How to Start a Clothing Store
Fashion is one of the words of the day. Everywhere you look, everyone is looking for the right pair of clothing to wear. Our society has come up with so many different types of items, that we have now even specialized them into categories, such as evening wear, office wear, and casual wear.
Start a Cleaning Business the Fast and Easy Way
What business can you start for less than $100, with no experience, no employees and make $500 or more a week within a month? Your own house cleaning business!

Newsfeed display by CaRP

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Displaying RSS Feeds on Your Web Page

 Sanjay Johari

RSS feeds have made it very convenient to syndicate information from various sources. Most of websites and services that publish fresh content, such as ezines, press release, new agencies, blogs make their content available thru RSS feeds. As new content is published the RSS feed gets updated automatically.

Adding RSS feeds to web pages has many advantages. Let us say you have added RSS feeds from a popular ezine on one of your web pages.

• The content of the web page is automatically updated as the ezine makes new content available via RSS feeds. Every time search engine spiders crawl your web page they are likely to find the web page updated.

• The visitors to your web site will also find new content on every visit and they might be tempted to visit your web page more often.

• You do not have to bother about writing fresh content as RSS feeds are updated automatically.

Earlier I had written an article on adding RSS feeds to a web page using java script. While this method makes fresh content available to the readers, the content of the feed cannot be “read” by search engine spiders. Therefore the web page does not get the benefit of changing content from the search engines.

On the other hand php based installation makes it possible for spiders to notice the changing content of the web page. This article is a follow-up of my previous article which outlines simple steps to put RSS feeds on a web page.

For the purpose of this article I have chosen the free version of software available from CaRP. The software can be downloaded from this site:

http://www.geckotribe.com/rss/carp/

The instruction manual which comes with the package gives detailed instructions for installing and running the software. Additional information is available from the site. While there are several options available for using the software, I am showing here the simplest steps to load and run the software:

1. Download the software on your computer. It comes in a zip file. After unzipping save the available folders and files on your computer. These files and folders will be available – carp (folder), img (folder), carpsetup.php, README.html .

2. Upload all the files and folders to the root directory of your website. This can be done by using FTP. If uploading is done file by file, ensure that the names of the files and folders, and location of files in their folders do not change.

3. Create a new mySQL database.

4. Run the setup file carpsetup.php from you web browser.

5. A new page will be displayed. On this page select mySQL database option which is easier of the two options given there.

6. Another new page will open in which you have to fill the details of mySQL database. Click on “Create Database Tables”.

7. The page which opens now will have code which has to be put on the web page where you want to show RSS feed. The code will be displayed in a gray box.

8. Within the code there is “setup code”. This setup code should be pasted into a file called carpconf.php . The file will be available in carp directory. On the html script of this file locate the line “//Add configuration code that applies to all themes here” . Just below this line paste the setup code.

9. Choose a web page where RSS feed has to be displayed. The file name of the page should have .php extension. If your page has .html or .htm extension, you can try replacing only the extension with .php . Normally this should not change the way the page appears in a web browser. If you encounter any problem you could make a new web page with .php extension.

10. At appropriate location of the web page, where you want RSS feed to be displayed, paste the code in the html script of the page. From there you can remove the setup code. It is not required to be added to all pages once it has been added to carpconf.php page in step 8 above.

11. If you now open your web page in the web browser it will start showing the RSS feed which comes along with the package. For changing this to RSS feed of your choice you will need to make changes in the code you have entered in step 10. In the code there is a URL after CarpCasheShow. Change this URL with the URL of RSS feed you wish to display.

Now the web page will display the RSS feed of your choice. You can choose to display more feeds on the same page or have separate pages for RSS feeds for different sources.

You can see this page on my website on which RSS feed has been added using exactly the steps shown here.

http://www.sanjay-j.com/RSSFILE/homebusinesspop.php

You can see some more pages from the links on left column of this page.

I have tried to make the process easy to follow. You can always refer to more detailed instructions which come with the package. Take advantage of the free content available and use them to boost your page positioning and traffic to your website.